Minecraft Creeper Anatomy
Rotocast Vinyl Toy

Jinx commissioned MAD Toy Design to create a special edition dissected Minecraft Creeper Anatomy roto-cast vinyl toy for Mojang. This exclusive product was initially launched at the Toys "R" Us flagship store in Times Square during Comic-Con. The packaging concept was designed to resemble an exploded diagram, and the use of silver foil print on the outer packaging adds a touch of sparkle.